I conducted an online survey that contains 20 questions with two experts (Fashion events planning supervisor, women’s wear designer) and five target audiences.
There are 3 reasons I chose this way to get feedback:
- since many questions have no right or wrong answer, I set 5 graded questions. The location of the points column depends on which option my stakeholders chose for the score.
- It is more convenient for me to collect and summarize feedback so that I can better target one-to-one questions.
- Due to cultural background, Chinese people are too shy to talk about the bodies face to face. Answering the questionnaire without a time limit can make them more relaxed and have more time to think.